1786 unique scenarios were completed,
64912 interactions were registered,
108 leads were collected.
Прочая информация о кейсе
Atantion! https://vd.renault.ru/ presently adapted only for touch-panels with Full-HD screens. If you testing the project by a web browser, first of all, you need to zoom-out (cmd+"-") to 65% (depend on yours screen resolution).
Renault presented a new service called Virtual Dealer on MIAS 2018. It was a new experience that allows customers to use any Renault services for new customers and current Renault owners. In a form of chat-bot, we create a project that consists of 20+ services and continue to developed Renault as a digital-first automotive brand.
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Бронза
• Лучший чат-бот
Tagline Awards 2018
Шорт-лист
• Лучший Digital Out-Of-Home
Tagline Awards 2018
Дата запуска
27 августа 2018 года
Авторы
Михаил Моисеев, Юля Лесь, Алексей Щепоткин, Антон Рощупкин, Ксения Сергеева, Константин Костов, Владимир Пятницкий, Татьяна Орлова, Сергей Мирзоев, Сергей Тищенко, Виктор Андреков, Людмила Рыбакова, Александр Смирнов, Дмитрий Косоруков.